New Episode: How to Make Digital Content Work Harder

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Heather McDonnellPublished in Development, Featured, Research, Right Hat – 1 min read – Apr 23, 2026
New Episode: How to Make Digital Content Work Harder

Is your law firm’s content just noise, or is it actually working?

On this episode of Educated Spaghetti: Marketing Ideas That Stick, Keith Wewe of Content Pilot joins Lise Anne Schwartz to explore what separates a true content strategy from what Keith calls “random acts of content marketing.” They discuss measuring what matters, meeting users where they are, and why perseverance — not brilliance — is the secret ingredient to digital content that sticks.

Watch on YouTube · Listen on Apple Podcasts · Listen on Spotify

Download our Educated Spaghetti Takeout, a simple PDF with top takeaways and recommended resources.

Episode 7 Takeout (PDF)

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